Does Conscious Capitalism = Integral Business?

A while back I got engaged in a discussion on Conscious Capitalism on the Yahoo iNYCs forum. Russ Volckmann of the Integral Leadership Review was lurking in the background of that conversation and upon reading what I wrote asked me if I would be interested in writing an article for the October issue of the ILR. I was and I did.

My basic premise is that many in the Integral community, but also in spiritually awake communities at large, seem to have an allergy to for profit business. There is a shadow that lurks in many that leaves them expressing a sense of distrust with those who are running large corporations and also a hesitance to engage the world in a way that will earn them wealth. The population at large has a sense of non-profits as serving the social good and for profit companies as feeding off of society for selfish gain.

As I've mentioned before when talking about FLOW, if we are going to steer this ship of humanity towards mutual flourishing it seems obvious to me that large corporations are going to have to play a huge part. So, given the option of demonizing them or engaging their potential to heal the world, I choose to focus on the latter. In general, given the option to put energy into preventing what I don't want in the world versus putting my efforts into creating what I do want, I certainly try to spend most of my time generating positive movement.

Check out my article here:

http://www.integralleadershipreview.com/archives-2010/2010-10/1010martin.pdf